Jingwen is a multi-faceted UX designer, excels in crafting delightful user experiences that drive business growth, both digitally and beyond.

Hello, I’m Wang Jingwen, but you can call me Jenny.

I’m a UX designer based in Dallas since 2019, where I run a small studio called Odd Flag, dedicated to helping a diverse range of clients enhance their digital experiences and drive business growth. I specialize in experience design, user research, service design, and various types of product design.

Before UX, I worked in Instructional design and social design for 5 years, my major at university was franchising management. This diverse and rich background equips me with the power of design to help people solve problems and create delightful experiences.

I am also a writer, a gamer, and a cat lover.

UXUI, Information Architecture, Retail E-Commerce

Little Feet, Big Impact:
Crafting a Customer-centered
E-commerce experience

UXUI, Web App, B2B, B2C, SasS

Rushable:
Helping restaurants gain customer connections and profit growth

Service design, supermarket industry

Add a Happy Ending:
Re-imagining the Sam’s Club exit experience

UXUI, App Design, Travel Industry

Creating Memorable Adventures:
The Travallure App Journey

Works at Odd Flag Studio

  • Beauty Instruments, Beauty

  • International Logistics Corporation, Logistic

  • Salon Suite, Digital Marketing

  • Cabinetry Brands, E-commerce

More Cases

Let’s create a better future.